Building value hands-on

NREP takes a strategic operational approach to real estate to combine stable non-cyclical income with upside from hands-on asset management

Investment approach

Focused strategies

Hands-on asset management

Local presence

Downside protection

Strategy characteristics

Operationally attractive

Attractive long-term supply/demand imbalance and solid operational fundamentals.

Strong, recurring cash flow providing good downside protection.

Opportunity to drive value through hands-on active asset management.

Limited competition

Segments that are poorly understood or difficult for broader pools of capital to access.

Execution edge

Segment focus facilitates great experience, knowledge and access, as well as de-risking execution.

Asset level value creation

Deal sourcing

NREP’s network and local anchoring allows it to methodically identify properties that fit NREP’S criteria and proactively pursue them resulting in that more than 75% of completed transactions have been sourced off-market

Transaction selection & execution

NREP’s focused approach allows it to build superior knowledge and underwriting capabilities within target segments

Asset management

NREP has a proven track record of leveraging its full in-house asset managment capacity to significantly add value through NOI improvements, change of tenant mix, cost reductions at the asset level across target segments and target geographics


Value generating exit plans are an integral part of the business plan at acquisitions and NREP has a proven track record of improving asset liquidity and succesfully creating a value uplift at exit

Strategies and cases


Logicenters is the leading logistics real estate service provider and single largest owner of modern logistics properties in the Nordics.   Modern day society and economy demands an ever-in

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Pelican Self Storage

Pelican Self Storage is the second largest Nordic self storage company offering a high quality affordable self storage service in the capital city regions where strong urbanisation, high housing costs

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NREP Residential

NREP is a leading developer of multifamily residential solutions. NREP is currently involved in 16% of all residential developments in the Copenhagen region and is a leading developer in Helsinki.

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Lendager Group is a pioneering consultancy within sustainability, circular economy and resource efficiency. Lendager enhances sustainability in the built environment by ensuring that materials are cir

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UMEUS is a Nordic student housing company leading the development and offering of modern student co-living at affordable prices in the Nordic capitals and university cities.   The student p

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NREP Retail

With 44 retail property acquisitions through time, NREP is a leading developer and operator of local community shopping centres serving the everyday needs of communities in the suburbs of major growin

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Serviced Living

NREP’s Serviced Living platform focuses on the growing need for flexibility and services sought after by young urban professionals wishing to live hassle free in central yet affordable accommodation

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Plushusene offers an ideal housing solution for the growing segment of active seniors interested in co-living communities with mixed age groups.   Plushusene is NREP's latest initiative foc

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